Christina Elmark

eCommerce Director
Convena Distribution

Brand Leadership Community

Founding Advisory Group Member
eCommerce Group – Community Lead

Christina’s passion and energy for digital business is infectious. With her career in digital starting in 1997, she has worked with brands such as Magazin du Nord, Ilse Jacobsen, Rosemunde, Bodum, Trollbeads and Sennheiser Communication.

She challenges the status quo of traditional business leading with the shift in using the latest in digital technology and data when it comes to eCommerce. Her experiences has given her priceless learnings and ultimately a track record of impressive results, positioning her as one of the leading eCommerce pioneers from the Nordics.

She is a founding member of the Brand Leadership Community Advisory Group and is heading up our eCommerce group.

See Christina on Linkedin

Featured Video: Christina explains here thoughts on where and how the eCommerce department needs to be structured and resourced in an organisation.

Skills

#Data & Analytics, #Paid Media Online, #eCommerce

Introduction from Christina

I am passionate about customer-centric cross boarder e-business with a constant focus on profit and bottom line. I am creative, positive, collaborative, humble and futuristic.

I enjoy finding solutions and solving issues. I thrive in an environment with fast-paced and dynamic energy. Digital growth is my drive and ambition. I have worked with both B2B and B2C, but since 2010 I have been concentrating on D2C mostly from HQ functions.

I have always worked with physical products, however seeing an increase in digital products like software and Master Classes.

I have experience with every step of the e-business from developing at new site, creating the data strategy, planning the campaigns, Google platforms, logistics, the fulfilment process, customer support, payment solutions, SEO and Digital marketing.
I am always open for new technology and expanding my network.

Editorial Featuring Christina

8 Expert Tips to Optimise Conversion in eCommerce

August 23, 2024/0 Comments/in eCommerce, Future of eCommerce, Latest Article/by Editor Brand Leadership Community

At our panel at our first eCommerce Morning Meetup in Copenhagen, industry leaders gathered to share their insights on this critical topic of conversion optimisation.

Navigating E-commerce Challenges: Insights from Christina Elmark

December 29, 2023/0 Comments/in eCommerce, Latest Article/by Brand Leadership Community

Christina Elmark, Head of the E-commerce section at the Brand Leadership Community, shared her thoughts on the challenges and opportunities in the current economic landscape.

Bookings

Christina is available as a speaker, advisor & masterclass trainer.

Contact jomar@brandleadership.community for booking details, pricing and availability.