Martech Section

Marketing technology has revolutionized brand marketing by enabling precise targeting, personalized experiences, efficient campaign management, data-driven decision-making, and improved ROI, resulting in enhanced customer engagement, brand visibility, and competitive advantage.

This section is for thoselooking to empower efficient and data-driven marketing campaigns, enhances customer engagement and personalization, Martech enables better measurement and optimization, and ultimately drives business growth and competitiveness in the digital age.

Advisory Group

The Martech advisory group is a team of industry leading practitioners with Marketing Technology.

Nikola Krunic

Head of Martech Section
Feb 2023 – Present

Martech News

From the Brand Leadership Community

Updates on the activities, articles and media from our Martech community

Martech Jam Session Copenhagen 001

On 30 August 2023, our first Martech Jam Session in Copenhagen brought together some of Copenhagen’s leading minds in Marketing Technology. From leading global brands, agencies and technology vendors this gathering was a forum for knowledge exchange in an evening with powertalks, unconference and peer to peer knowledge sharing.