Google Analytics Network Group – Enterprise/Retail

Since the launch of Google Analytics the platform has been in constant development and there has not been a month without a major shift, change or update and the need to stay updated has never been bigger. To address this, the Brand Leadership Community have established the Google Analytics Network Group where you can both learn, grow and pick up some actionable insights. We meet every quarter for half a day to ensure you are more than updated on what’s happening with Google Analytics and what to do and expect next.

Welcome to Google Analytics Network Group, where connections and collaborations around Google Analytics thrive! Join us for an engaging and productive series of half day sessions with knowledge sharing, the latest news and the newest gossip, and actionable takeaways from the world of Google Analytics.

This Group and immerse yourself in a group of senior professionals and businees leaders who utilise Google Analytics for key metrics in the success of their brand. Together, this group amplifies skills, expands the understanding of Google Analytics, and hopefully forge a lasting network to both discover critical business insights and create results.

Who should attend:

This Forum is for Google Analytics practitioners and digital analysts with a degree of responsibility around the use, setup and analysis done in Google Analytics. Most of the forum will center around the practical use of Google Analytics from a operational perspective to make sure Google Analytics continuously create value for the organization

What you get

  • Exclusive non-techical group for seniors, managers and management
  • Exploring Google Analytics roadmap for the next 6 months
  • Tips, tricks and insights for commercial utilization of Google Analytics
  • Deep dive into Google Analytics business cases and opportunities
  • Conducted in English

Dates:

9:00 – 12:30

December 11 2025
February 25 2026
June 3 2026
September 17 2026

Copenhagen Denmark

Pricing:

21.500 DKK per year

€2,900 (Inc VAT)

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Alternate Payment Methods Available:

Please contact Jomar Reyes to arrange direct payment (Invoice/Purchase Order)
jomar@brandleadership.community

Here’s a breakdown of our agenda:

8:30 Arrival and Opening moves

Start the day off right by catching up with your fellow members in a guided, but informal setting over breakfast

9:00 Opening words

Industry reflections from the group leader on what the biggest challenges and opportunities are right now. Expand your Google Analytics insight and explore potential collaborations, projects, tech or partnerships.

9:30 Getting updated, Keynote Presentation

Gain inspiration and insights from one of our keynote speakers, always an analytics thought leader or recognized industry expert who will explore the latest trends, newest updates and best practices on Google Analtyics. Secure valuable knowledge to stay ahead in a rapidly evolving Google Analytics landscape.

10:00 Interactive Workshops

Together we dive deep into a specific Google Analytics topic with our interactive session led by the keynote presenter. Subject is decided based on relevance and impact among the latest releases and updates from Google. Format will be hands-on exercises, group discussions, and case studies to enhance our understanding.

11:00 Commitments & updates

The participants each commit to a specific area from the session today they want to follow up on and at the same time give an update on how things are going with commitments made during previous sessions. Interactive session where you not only gain a broader practical perspective, but also get the chance to ask questions, and gather valuable insights to apply in your own work.

11:45 Lunch and Connecting

Winding down and giving room for some casual networking and updates amoungst the group.

12:15 Summary and Actionable Takeaways

The host summarizes the key learnings from the day’s sessions and workshops and helps identify actionable takeaways to implement in your company and Google Analytics setup.

Your Mentors

Steen Rasmussen

Steen Rasmussen

Head of Brand Analytics Section
Co-founder IIH Nordic

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Nikola Krunic

Nikola Krunic

Head of Martech Section