In the midst of uncertain times, when markets fluctuate, consumer behavior is unpredictable, and brand loyalty seems to be on shaky ground, it takes a unique perspective to navigate the […]
We spoke to some of our speakers and attendees to ask what their key take aways were from the event.
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16:00 Doors Open
16:30 Welcome: Stijn, Jomar & Edward
16:45 Introduction activities, your insights
17:05 Transformational Growth – 3 Pitfalls to avoid Stijn Ceelen – Head of C-Suite Section – BLC
17:25 Future of Brand Storytelling in the Digital Age Sofie Hermansen – Timelog CMO See Talk here
17:45 Peer to Peer Break out sessions
18:20 Data and Brand Equity Daniel Svard – Velux Director / Director Data, Analytics & CX Performance
18:40 Achieving Optimal Agency Partnerships Anders Lykke – Precis Digital / CEO Precis Denmark
19:00 Big Break
19:40 Panel: Commercial AI for the future / Steen Rasmussen, Christina Elmark & Edward Fowler
20:10 Brand Growth in Uncertain Times Heidi Ahlefeldt-Laurvig – CS Medica / Chief Marketing Officer
20:50 Closing Words – Drinks
21:30 Thanks & Goodnight
Stijn Ceelen
Seasoned & results-driven C-level leader in Banking & WealthTech | Managing Director | CEO
Daniel Svard
Director Marketing Analytics – Brand Marketing
Velux
Sofie Hermansen
Chief Marketing Officer
Timelog
Heidi Ahlefeldt-Laurvig
CMO & COO
CS Medica
Anders Lykke
CEO – Denmark
Precis Digital
Steen Rasmussen
Co-Founder
IIH Nordic
Christina Elmark
Head of eCommerce Section
Brand Leadership Community
Edward Fowler
Head of Martech
Better Collective
Jomar Reyes
CEO
Brand Leadership Community
This event delved into the strategies used by brand leaders to maintain a keen awareness of shifting market dynamics, customer sentiments, and the ever-evolving competitive landscape.
It emphasized the necessity for adaptability and innovation in response to changing consumer preferences and emerging opportunities.
The format of this event delivers a combination of talks, panels sessions and peer to peer discussions. The evening will deliver an in-depth exploration of the pivotal role that technology plays in propelling innovation, streamlining operations, and driving sustainable growth for brands.
Attendees can anticipate engaging conversations, invaluable insights, and actionable takeaways on harnessing cutting-edge technologies to enhance brand performance. Through a dynamic exchange of ideas and experiences, this forum is poised to equip industry leaders with the knowledge and strategies needed to lead their brands into a future defined by agility, innovation, and sustained success.
