In times of uncertainty and rapid change, today’s brands need to be driven by leaders who are agile, who can evolve with change, in order to stay relevant, survive and thrive. Our head of our ‘Leadership of the Future’ section, Eminé (Emi) Olausson Fourounjieva, shares her expertise as a Transformational Coach and her extensive leadership […]
Brand Story Telling This talk explores the power of brand story telling some of the techniques that brands should engage with. Sofie is a CMO highly experienced in content marketing and building a brand’s story narrative. This is her keynote talk a the Brand Leadership Masterminds event in Copenhagen November 2023.
In today’s fiercely competitive business landscape, customer-centricity is no longer an option but a necessity for sustainable success. To build a customer-centric business, you must follow a carefully crafted roadmap that spans three critical steps.
The first Brand Leadership Masterminds Conference in Copenhagen gathered accomplished and ambitious Directors and C-Level Executives both on the stage and in the audience.
About Web Analytics Wednesday Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts, data engineers, scientists and marketers who are at the forefront of leveraging online data to enhance their brand’s performance.
Adobe Analytics Masterclass 26 – 27 September 2023 Adobe Analytics is regarded as the most mature Digital Analytics solution on the market. However, as an enterprise-grade tool, its countless number of options and customizations leave it to the analytics teams to ensure the potential is translated into tangible value. At the end, you will have […]
Overview Google Analytics 4 opens campaign tracking up to some brand new options and a new way of thinking, but it also increases the demands on the organization.
Mastering Customer Retention Overview Unlock the power of customer data for your ecommerce brand with our upcoming Customer Retention Masterclass. Tailored for middle-sized and enterprise ecommerce companies, this Masterclass will empower you to strategically invest at the right time and measure the impact of retention on your business.
Overview Data storytelling is the art of using data to communicate a compelling narrative. It involves transforming complex data sets into meaningful and engaging stories that resonate with and influence the audience.
