Details
Venue details to be advised
Copenhagen Denmark
Full Catering (Dinner & Drinks)
Date/Time
16 March 2023
16:00 – 21:00
Price
3,500 dkk
Event Partner
Adam Greco (US)
Product Evangelist, Amplitude
Adam Greco is one of the leaders of the digital marketing analytics industry. As one of the earliest customers and employees at Omniture, he has helped thousands of organizations improve their digital properties through the use of data.
Adam has blogged extensively about digital marketing analytics and authored the preeminent book on Adobe Analytics. Adam has served as a board member to several digital analytics organizations and has won several awards from the Digital Analytics Association. Adam is currently a product evangelist for Amplitude where he helps leading organizations strategize around using data to accelerate growth.
Steen Rasmussen
Co-founder, IIH Nordic
Head of the BLC Brand Analytics Section
Steen co-founded his first digital agency based on the core idea that digital needed to be business-centric and support the goals of the organization first. In 2005 cofounded IIH Nordic to focus on data to fully activating the strategic potential for brands.
Steen is highly recognised in the industry for his many talks internationally around the Google data and technology stack.
He is one of the founding members of the Brand Leadership Community Advisory Council, and heads up the Brand Analytics Section.
Non-executive chair and investor
JENS HARSAAE
Jens is a non-executive board member/chair for a number of digital companies such as
LanguageWire, IIH Nordic and Group Online, and start-ups such as JumpStory and Lumino.io.
Jens started his career as a Brand Manager and Marketing Director for Procter & Gamble in Sweden, Germany and Switzerland before joining the Boston Consulting Group (BCG) as a strategy consultant. At BCG, Jens worked as a partner and the managing director of BCG’s Copenhagen office as well as global topic leader for “Marketing”.
In this capacity, Jens contributed to developing BCG’s offering in data-based marketing analytics.
Jens is a member of the advisory board for Board Network and the moderator of their annual board conference. He is a lecturer on INSEAD’s executive board program in Denmark, and previously on “Disrupters Academy” by DI Business.
Sustainability Committee
A Introduction From Anders Lykke
Sustainability is on every company’s agenda, but what about driving the drastic change that is needed? Are we waiting for politicians to get their act together or for our customers to start demanding different things from us? Are we afraid of jeopardizing our bottom lines or do we simply refrain from having actual conversations about sustainability because we realise that we run the risk of coming across as mere hypocrites?
The goal of this group is to identify ways to bring the discussions of brand and organisational change within the topic of sustainability to the table, through the editorial we publish. The group deeply about creating a better and more sustainable tomorrow and – ideally – inspire you to influence and drive initiatives at your company. It all starts with a conversation because how else are we going to walk the talk?
Anders Lykke
Head of Sustainability Group
Sarah Grande Hill
Sustainability Group Committee Member
Emil Traczyk
Sustainability Group Committee Member
Sustainability Committee
A Introduction From Anders Lykke
Sustainability is on every company’s agenda, but what about driving the drastic change that is needed? Are we waiting for politicians to get their act together or for our customers to start demanding different things from us? Are we afraid of jeopardizing our bottom lines or do we simply refrain from having actual conversations about sustainability because we realise that we run the risk of coming across as mere hypocrites?
The goal of this group is to identify ways to bring the discussions of brand and organisational change within the topic of sustainability to the table, through the editorial we publish. The group deeply about creating a better and more sustainable tomorrow and – ideally – inspire you to influence and drive initiatives at your company. It all starts with a conversation because how else are we going to walk the talk?
Anders Lykke
Head of Sustainability Group
Sarah Grande Hill
Sustainability Group Committee Member
Emil Traczyk
Sustainability Group Committee Member
Sustainability Committee
A Introduction From Anders Lykke
Sustainability is on every company’s agenda, but what about driving the drastic change that is needed? Are we waiting for politicians to get their act together or for our customers to start demanding different things from us? Are we afraid of jeopardizing our bottom lines or do we simply refrain from having actual conversations about sustainability because we realise that we run the risk of coming across as mere hypocrites?
The goal of this group is to identify ways to bring the discussions of brand and organisational change within the topic of sustainability to the table, through the editorial we publish. The group deeply about creating a better and more sustainable tomorrow and – ideally – inspire you to influence and drive initiatives at your company. It all starts with a conversation because how else are we going to walk the talk?
Anders Lykke
Head of Sustainability Group
Sarah Grande Hill
Sustainability Group Committee Member
Emil Traczyk
Sustainability Group Committee Member
