Steen Rasmussen – Co Host

Head of the Brand Analytics Section

Co-founder/Director of Data Innovation, IIH Nordic

Steen co-founded his first digital agency based on the core idea that digital needed to be business-centric and support the goals of the organization first. In 2005 cofounded IIH Nordic to focus on data to fully activating the strategic potential for brands.

Steen is highly recognised in the industry for his many talks internationally around the Google data and technology stack.

He is one of the founding members of the Brand Leadership Community Advisory Council, and heads up the Brand Analytics Section.