Digital Maturity as a North Star: How DFDS is Unifying Its Marketing and Tech Teams and Stack
In a planning call for the upcoming Martech Masterminds event, I had the pleasure of speaking with Annika Hallsten, Global Digital Media Manager at DFDS. What began as a routine […]
Brand Analytics Jam Session 20250116 AJS-CPH
Brand Analytics Jam Session Copenhagen is a high-energy, high-engagement event designed for professionals leading the way in web analytics, data science, and customer data platforms (CDPs). Featuring a unique blend […]
14 Nov: Martech Masterminds CPH
The Martech Masterminds event is a highly targeted gathering of senior brand and marketing professionals. In this edition of the Martech Masterminds, the theme is, “Aligning Technology with Business Goals.”.
Developing Marketing technology for Brands: Insights from Industry Innovators
Marketing Technology has evolved over recent years to meet the needs of Brands to stay competitive, profitable and innovative. For Superweek TV 2024, I interviewed people behind 3 innovative products […]
Mark Edmondson’s Book on Learning Google Analytics
The most inspirational brands are created by visionaries who see an opportunity to provide a product or service to the market, in a way that no other brands are doing. […]
Digital Round Table Session: Marketing Technology Stack for eCommerce
Christina’s passion and energy for digital business is infectious. With her career in digital starting in 1997, she has worked with brands such as Magazin du Nord, Ilse Jacobsen, Rosemunde, […]
Nordic Liftoff
Christina’s passion and energy for digital business is infectious. With her career in digital starting in 1997, she has worked with brands such as Magazin du Nord, Ilse Jacobsen, Rosemunde, […]
