eCommerce Section

eCommerce has become an important business channel for all brands. The proliferation of the internet now ubiquitous an every mobile phone, has changed the way consumers make their purchases.

This section will look at the essentials of eCommerce, exploring what will be in store for the future of the newest retail and sales channel. From online store setup, data, logistics and cross border business, this section will explore some of the latest case studies that are leading the way with online business.

Advisory Group

The eCommerce advisory group is a team of industry leading practitioners with eCommerce.

Christina Elmark
Head of eCommerce Group
Aug 2020 – Present

Recent Events

eCommerce Morning Meetup 001

Date: Aug 21, 2024

Join our eCommerce Morning Meetup for an inspirational informal start to your Wednesday! This event is designed to bring together eCommerce enthusiasts, industry leaders, and professionals for a morning filled with insightful discussions, collaborative peer-to-peer sessions, and networking opportunities with focus on community-building.

See the event page

eCommerce Masterminds 001

Date: Aug 29, 2024

The eCommerce Masterminds Conference on Aug 29 in Copenhagen explores the theme “Navigating Scalable Growth in Ecommerce”. Industry leaders, innovators, and experts converge to explore strategies for navigating scalable growth in the dynamic world of ecommerce.

See the event page

eCommerce News

From the Brand Leadership Community

Updates on the activities, articles and media from our eCommerce community

The eCommerce CMO of Tomorrow

No longer confined to traditional marketing silos, the eCommerce CMO of tomorrow is expected to be a multifaceted leader, seamlessly blending creativity, data-driven decision-making, and strategic business acumen.

Mastering E-Commerce Growth: Insights from Pandora’s MarTech Journey

As e-commerce continues its rapid expansion, the importance of strategic growth cannot be overstated. At the recent eCommerce Masterminds event, hosted by the Brand Leadership Community, industry leaders came together […]

8 Expert Tips to Optimise Conversion in eCommerce

At our panel at our first eCommerce Morning Meetup in Copenhagen, industry leaders gathered to share their insights on this critical topic of conversion optimisation.

Agency Leadership Forum CPH @ April 11, 2024

Agency Leadership Forum This new and exclusive gathering of agency minds focuses on sharing and refining the art of being an agency. Diving into industry best practices, fostering collaboration, and […]

The Future of Retail: Social Commerce is Here, and Here to Stay

Social commerce is the practice of buying and selling products directly through social media platforms. It combines the convenience of e-commerce with the engagement and influence of social media, allowing […]

eCommerce Jam Session CPH @ February 22, 2024

Unlocking eCommerce Join us at the eCommerce Jam Session where we unlock the power of technology and data to drive success in the ever-changing digital landscape. As the industry faces […]