Digital Maturity as a North Star: How DFDS is Unifying Its Marketing and Tech Teams and Stack

In a planning call for the upcoming Martech Masterminds event, I had the pleasure of speaking with Annika Hallsten, Global Digital Media Manager at DFDS. What began as a routine […]

Humanising Digital: The Role of Video in Tomorrow’s Agency Model

If there’s one thing important to keep coming back to as agency leaders, it’s this: brands don’t just want to be heard—they want to connect.

Martech Masterminds Copenhagen – 21 May 2025

This is The Orchestration Era—where people, platforms, and processes are aligned around the customer, and where every signal can drive strategy, every system can serve the journey, and every team can […]

From Software Seller to Strategic Advisor: How Martech Vendors Can Stay Relevant

At the 2025 Agency Leadership Forum, Channable’s Thomas Wilson gave a talk that had the room laughing—but also thinking. Behind the humor was a sharp take on a real issue […]

Martech Jam Session Copenhagen – 13 March 2025

Customer data is at the heart of today’s fast-paced digital economy, but the real challenge lies in harnessing it effectively. The Martech Jam Session event will focus on bridging the gap between technology […]

5 Dec: Brand Experience Jam Session Copenhagen

The Brand Experience Jam Session in Copenhagen on December 5, 2024, explores the transformative power of Data-Driven Storytelling for a Seamless Brand Experience.

14 Nov: Martech Masterminds CPH

The Martech Masterminds event is a highly targeted gathering of senior brand and marketing professionals. In this edition of the Martech Masterminds, the theme is, “Aligning Technology with Business Goals.”.

16 January: Brand Analytics Jam Session CPH

Brand Analytics Jam Session Copenhagen is a  high-energy, high-engagement event designed for professionals leading the way in web analytics, data science, and customer data platforms (CDPs).

Review: Web Analytics Wednesday CPH 25 Sep 2024

Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts and marketers who are at the forefront of leveraging online data to enhance their brand’s performance. This […]