Jomar Reyes

Brand Leadership Community
Founder

Jomar’s career began at IBM in the 80s, where he spent nine years in customer support and organizing international conferences. His interest in data led him to roles at AC Nielsen, Saxo Bank, and Internet Intelligence House, where he focused on data strategy and event production.

In response to the challenges of the pandemic, Jomar founded the Brand Leadership Community (BLC) in 2020, creating a platform dedicated to career growth and collaborative learning in marketing technology, e-commerce, and analytics. With over 30 years of experience, Jomar is passionate about fostering the next generation of leaders through BLC’s innovative webcasts and advisory groups.

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Skills

#StrategicCommunications #LeadershipAdvisory #PersonalBranding #ExecutiveCommunication #PublicRelations #ReputationManagement #ChangeManagement #MediaTraining #Strategy #BrandCommunications #DiversityInclusion #Storytelling #IssuesManagement

Introduction from Jomar

My career began at IBM in the ’80s, where I spent nine transformative years. At IBM, I was involved in customer support for configuring software for mainframes and mid-range systems, and it was here that I organized my first international conference, igniting my passion for bringing people together.

After IBM, I moved to AC Nielsen and delved deeper into data, working extensively with FMCG industry data. My love for data grew, leading to roles at Saxo Bank, where I worked with financial data, and later at Internet Intelligence House, a Google partner agency.

Here, I honed my skills in content and data strategy as well as event production.
In 2020, the COVID-19 pandemic inspired me to create the Brand Leadership Community (BLC), focusing on marketing technology, e-commerce, and analytics. We adapted to the new normal with webinar-style events, which I called “web episodes” or “webcasts,” blending broadcast talk shows with hybrid formats.

Founding BLC was driven by a desire to give back to the industry. At 56, with over 30 years of experience, I see BLC as an ecosystem supporting career growth for future leaders and fostering collaborative learning among current leaders. My proudest moments include building the Advisory Council and the Next Generation Group of Brand Leaders.

Outside of BLC, my passion lies in music. I dream of one day serving the music industry as I do the brand leadership community, driven by a love for creativity and helping others discover their potential.

Featured content by Jomar

Featured Video: Jomar interviews esteemed experts Ton Wesseling, Kelly Wortham, and Matt Gershoff at Superweek TV 2024, on the nuances of conversion optimization from a brand owner’s perspective.

Bookings

Jomar is available as a speaker and advisor.

Contact info@brandleadership.community for booking details, pricing and availability.

JOMAR REYES

Also on Podcast

Skills

Introduction from Jomar

Featured content by Jomar

Developing Marketing technology for Brands: Insights from Industry Innovators

Superweek 2024: Jomar’s Journal

Trailer Episode: Unveiling ‘The Problem With…’ Podcast

Bookings

About BLC

CONTACT

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