Amazon has and continues to revolutionise commerce. For many Brands, the choice of whether to engage Amazon as an eCommerce channel, is not an easy decision, and the early stages of working with Amazon brings on many more challenges.
This webcast discusses the future of organisational transformation in the ‘new normal’. It explores what will be fundamentally different in the ways that brands and organisations innovate and transform their technology, culture and strategy.
In this first webcast episode of The Future of eCommerce, we introduce our resident eCommerce advisors from the Brand Leadership Community. The advisory group are thought leaders and pioneering practitioners who are leading the way. With innovation in strategy, application of technology and data they are achieving brand growth through business online.
Business leaders from C level to the board level, are the key drivers for the shift of a company’s culture towards true digital transformation. This webinar explores digital transformation at its best, and how a company can prepare, execute and maintain a best practice digital operations in areas such marketing, manufacturing, communications and customer service.