Analytics.dev 29 April 2026

Event Overview A code-first evening event designed for technical digital analysts, implementation specialists, and data engineers. Explore real-world solutions in tagging, tracking, cloud infrastructure and analytics engineering shared by those […]

Scaling Smarter: 5 Lessons Learned from our expert Panel

At Web Analytics Wednesday in Copenhagen, I had the chance to moderate a panel with three strong voices in the field: Astrid Illum, Product Leader at TV2 Denmark, Martin Madsen, […]

Modelling the Unknown: A Practical Guide to Synthetic Data in Modern Analytics

“Is it real, or is it made up?” This was the question posed by Fredric Lundgren at the June 11, 2025 Web Analytics Wednesday in Copenhagen, where he led an […]

Built On Connections: How Supermetrics and Evan Kaeding turn relationships into results

At Web Analytics Wednesday Copenhagen, Supermetrics’ Evan Kaeding offered more than a sponsor talk. He delivered a blueprint for how careers and companies scale the same way: by building the […]

Review Web Analytics Wednesday CPH 20250924 WAW CPH

Web Analytics Wednesday in Review Looking back at the recent Web Analytics Wednesday in Copenhagen, it’s clear that this was one of our most dynamic and community-driven events yet.

From Analytics to Experimentation: How Luiza de Lange Built a Career Bridging Data and Business

In the lead-up to Web Analytics Wednesday Copenhagen, I had the opportunity to speak with Luiza de Lange, Head of CRO at LeoVegas. What followed was not just a conversation […]

Zero-Party Data: A Cross-Functional Imperative for Modern Brands

The Rise and Riddle of Zero-Party Data Zero-party data offers brands direct insight into what their customers want, going beyond passive tracking to a new level of transparency and engagement. […]

16 January: Brand Analytics Jam Session CPH

Brand Analytics Jam Session Copenhagen is a  high-energy, high-engagement event designed for professionals leading the way in web analytics, data science, and customer data platforms (CDPs).

The Power of 1st Party Data Fueling Brand Growth

The panel of marketing and data experts gathered to tackle one of the most pressing issues in the modern digital landscape: how to leverage 1st party data for long-term brand […]

How Matthew Brandt is Revolutionizing Data Analytics

Few individuals have made the leap from hospitality to data science as successfully as Matthew Brandt, a decision science expert who is shaking up the way companies approach data-driven decision-making.