Developing Marketing technology for Brands: Insights from Industry Innovators

Marketing Technology has evolved over recent years to meet the needs of Brands to stay competitive, profitable and innovative. For Superweek TV 2024, I interviewed people behind 3 innovative products […]

Key points from Digital Analytics Documentary Superweek 2023

At Superweek 2023, industry thought leaders discussed the unique challenges facing the data and analytics landscape in the current global scenario. The convergence of geopolitical conflicts, privacy regulations, and the […]

WAW-CPH Sept 2023

About Web Analytics Wednesday Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts, data engineers, scientists and marketers who are at the forefront of leveraging online […]

Adobe Analytics Masterclass – 24-25 September 2024

Adobe Analytics Masterclass 24 – 25 September 2024 Adobe Analytics is regarded as the most mature Digital Analytics solution on the market. However, as an enterprise-grade tool, its countless number […]

GA4 Campaign Tracking Masterclass – Steen Rasmussen

Overview Google Analytics 4 opens campaign tracking up to some brand new options and a new way of thinking, but it also increases the demands on the organization.

Data Storytelling Masterclass

Data Storytelling Masterclass Overview Data storytelling is the art of using data to communicate a compelling narrative. It involves transforming complex data sets into meaningful and engaging stories that resonate […]

Analytics Masterminds 003 20230525 AMMCPH

Analytics Masterminds Analysis to Activation / Empowering Marketing Technology with Data 25 May 2023: Our Brand Analytics Section presented this forum for professionals behind brands who work with data and […]

Web Analytics Wednesday Copenhagen 20230426 WAWCPH

Product Management Masterminds 001

Product Management Masterminds Data Driven Product Management This event was a forum for data-driven product management, bringing together product managers, data scientists, and industry leaders to explore the latest trends […]