At Superweek 2023, industry thought leaders discussed the unique challenges facing the data and analytics landscape in the current global scenario. The convergence of geopolitical conflicts, privacy regulations, and the aftermath of the pandemic has created a complex environment that demands a reevaluation of how we approach data.
About Web Analytics Wednesday Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts, data engineers, scientists and marketers who are at the forefront of leveraging online data to enhance their brand’s performance.
On 30 August 2023, our first Martech Jam Session in Copenhagen brought together some of Copenhagen’s leading minds in Marketing Technology. From leading global brands, agencies and technology vendors this gathering was a forum for knowledge exchange in an evening with powertalks, unconference and peer to peer knowledge sharing.
Analysis to Activation / Empowering Marketing Technology with Data 25 May 2023: Our Brand Analytics Section presented this forum for professionals behind brands who work with data and the latest in marketing technology. From Customer Data Plaforms, Data Strategy and the activation of data for marketing, innovation and product development, this event brings leaders in […]
Data Driven Product Management This event was a forum for data-driven product management, bringing together product managers, data scientists, and industry leaders to explore the latest trends and best practices in data-driven product management and development. The event explored how companies use digital analytics to unlock deep insights into customer behavior and drive product growth. […]
Google Analytics 4 Masterclass 25-26 April 2023 Universal Analytics (GA3) will stop collecting data on July 1st, 2023. This means that you have to migrate to a different analytics platform as soon as possible.