Watch Now: Marketing Technology Stack
The missing pieces of the puzzle – enhancing ecommerce and digital B2B for business With online sales at all time highs, fraud attempts and attacks up also up 30%. on average over the previous year.
Watch Now: Essentials of Inbound Marketing Webcast
‘Inbound’ is what marketers refer to as the strategy of creating content and experiences that attract customers. From the customer’s point of view, inbound marketing provides to them some answers and insights of what a brand can deliver.
Watch Now: Brand Entrepreneurs Insights Webcast
The most inspirational brands are created by visionaries who see an opportunity to provide a product or service to the market, in a way that no other brands are doing. Creating, launching and the ultimate success of a brand is a long and treacherous journey but has the rewards for the customers, company behind the […]
Conversation with David Meerman Scott: Fanocracy Book
Brand Leadership Community Conversation with David Meerman Scott A Wall Street Journal bestselling author, international speaker and advisory board member David’s book “The New Rules of Marketing & PR” sold over 400,000 copies and is now in its 7th edition. His lastest book “Fanocracy: Turning Fans into Customers and Customers into Fans” (co-written by him […]
Anders Lykke
Anders is an entrepreneurially minded business leader, with experience ranging from starting a new company to portfolio management with Google servicing technology, retail and B2B clients. He is also known for his speaking at events and universities in the areas of data and technology in business.
What is Influencer Marketing? Q&A with Mikkel Malesa
Influencer marketing has evolved out of the explosion of social media, particularly with Facebook, Instagram and most recently Tik Tok. Some members of these networks have gained the reputation of having expert knowledge or influence from their followers, making these members a channel for brands to influence their product or service.
Jen Brown
Jen is a marketing leader with 20+ years experience in the technology sector; driving demand generation initiatives and market awareness for leading technology providers including; Netgear, Trend Micro, webtrends and Tealium.
Eminé Olausson Fourounjieva
Eminé is a digital marketing and analytics expert with experience in building and leading teams and influencing business leaders with the latest development in marketing.
Webcast: Future of eCommerce – Amazon Essentials
Amazon has and continues to revolutionise commerce. For many Brands, the choice of whether to engage Amazon as an eCommerce channel, is not an easy decision, and the early stages of working with Amazon brings on many more challenges.
Heidi Teschemacher
Over the last 15 years, Heidi has been at the forefront of brand growth through digital transformation in marketing and eCommerce. Heidi’s drive lies in her innovative thinking, ability to challenge and transform mindset into ‘customer-centric and less in-love with features’.
