Beyond Data Lakes: How to Turn Big Data into Big Brand Value
Austin’s challenges us to rethink how we approach data, focusing less on infrastructure and more on creating meaningful customer connections.
Author Archive for: Editor
Entries by Editor Brand Leadership Community
Transforming Culture, Commerce, and Strategy Through Data: Lessons from coop.dk’s Coop’s Digital Evolution
The article was from Peter Boris Kreilgaard’s keynote talk at the Martech Masterminds event, hosted at Saxo Bank. Peter Boris Krielgaard’s journey at coop.dk exemplifies how data-driven decision-making, combined with […]
How Matthew Brandt is Revolutionizing Data Analytics
Few individuals have made the leap from hospitality to data science as successfully as Matthew Brandt, a decision science expert who is shaking up the way companies approach data-driven decision-making.
Mastering E-Commerce Growth: Insights from Pandora’s MarTech Journey
As e-commerce continues its rapid expansion, the importance of strategic growth cannot be overstated. At the recent eCommerce Masterminds event, hosted by the Brand Leadership Community, industry leaders came together […]
8 Expert Tips to Optimise Conversion in eCommerce
At our panel at our first eCommerce Morning Meetup in Copenhagen, industry leaders gathered to share their insights on this critical topic of conversion optimisation.
eCommerce Masterminds CPH 001 @ Aug 29, 2024
eCommerce Masterminds August 29, 2024 – Copenhagen The eCommerce Masterminds Conference explores the theme “Navigating Scalable Growth in Ecommerce”. Industry leaders, innovators, and experts converge to explore strategies for navigating […]
Chris Kubbernus: Brandformance Marketing Unveiled
The digital age continues to have an impact on marketing, where trends emerge, evolve, and sometimes vanish in the blink of an eye, staying ahead of the curve is not […]
The Future of Retail: Social Commerce is Here, and Here to Stay
Social commerce is the practice of buying and selling products directly through social media platforms. It combines the convenience of e-commerce with the engagement and influence of social media, allowing […]
Digital Round Table Session: Marketing Technology Stack for eCommerce
Christina’s passion and energy for digital business is infectious. With her career in digital starting in 1997, she has worked with brands such as Magazin du Nord, Ilse Jacobsen, Rosemunde, […]
Watch Now: Marketing Technology Stack
The missing pieces of the puzzle – enhancing ecommerce and digital B2B for business With online sales at all time highs, fraud attempts and attacks up also up 30%. on […]
