Navigating Brand Growth In Uncertain Times
In the midst of uncertain times, when markets fluctuate, consumer behavior is unpredictable, and brand loyalty seems to be on shaky ground, it takes a unique perspective to navigate the […]
Archive for year: 2024
Developing Marketing technology for Brands: Insights from Industry Innovators
Marketing Technology has evolved over recent years to meet the needs of Brands to stay competitive, profitable and innovative. For Superweek TV 2024, I interviewed people behind 3 innovative products […]
Agency Leadership Forum CPH @ April 11, 2024
Agency Leadership Forum This new and exclusive gathering of agency minds focuses on sharing and refining the art of being an agency. Diving into industry best practices, fostering collaboration, and […]
The Future of Retail: Social Commerce is Here, and Here to Stay
Social commerce is the practice of buying and selling products directly through social media platforms. It combines the convenience of e-commerce with the engagement and influence of social media, allowing […]
Martech Jam Session Copenhagen @ March 14, 2024
Join us for the second MarTech Jam Session Copenhagen, a Meetup format where leading brand innovators talk about technology in the areas of Customer Data Platform Strategy, eCommerce, personalization, conversion […]
eCommerce Jam Session CPH @ February 22, 2024
Unlocking eCommerce Join us at the eCommerce Jam Session where we unlock the power of technology and data to drive success in the ever-changing digital landscape. As the industry faces […]
Superweek 2024: Jomar’s Journal
Day -3: 26 Jan 2024 – The Road to Superweek 2024 The first real blog style post for the Brand Leadership Community is here. You are reading it. As I […]
Key points from Digital Analytics Documentary Superweek 2023
At Superweek 2023, industry thought leaders discussed the unique challenges facing the data and analytics landscape in the current global scenario. The convergence of geopolitical conflicts, privacy regulations, and the […]
TPW S01 E01 Podcast: The Problem With… Performance Marketing
About Performance Marketing For brands it’s known as this Data-driven approach using digital channels, like ads on social media, search engines or banner ads on websites. Performance marketing is said […]
