Developing Marketing technology for Brands: Insights from Industry Innovators

Marketing Technology has evolved over recent years to meet the needs of Brands to stay competitive, profitable and innovative. For Superweek TV 2024, I interviewed people behind 3 innovative products […]

Agency Leadership Forum CPH @ April 11, 2024

Agency Leadership Forum This new and exclusive gathering of agency minds focuses on sharing and refining the art of being an agency. Diving into industry best practices, fostering collaboration, and […]

The Future of Retail: Social Commerce is Here, and Here to Stay

Social commerce is the practice of buying and selling products directly through social media platforms. It combines the convenience of e-commerce with the engagement and influence of social media, allowing […]

eCommerce Jam Session CPH @ February 22, 2024

Unlocking eCommerce Join us at the eCommerce Jam Session where we unlock the power of technology and data to drive success in the ever-changing digital landscape. As the industry faces […]

Key points from Digital Analytics Documentary Superweek 2023

At Superweek 2023, industry thought leaders discussed the unique challenges facing the data and analytics landscape in the current global scenario. The convergence of geopolitical conflicts, privacy regulations, and the […]

TPW S01 E01 Podcast: The Problem With… Performance Marketing

About Performance Marketing For brands it’s known as this Data-driven approach using digital channels, like ads on social media, search engines or banner ads on websites. Performance marketing is said […]

Trailer Episode: Unveiling ‘The Problem With…’ Podcast

Trailer Episode: Unveiling ‘The Problem With…’ Podcast About this Podcast Series “The Problem With…” transcends the conventional podcast—it’s a community-driven exploration of challenges and solutions in the ever-evolving landscape of […]

Transforming Leadership Behind the Brands

In times of uncertainty and rapid change, today’s brands need to be driven by leaders who are agile, who can evolve with change, in order to stay relevant, survive and […]

Brand Story Telling Talk by Sofie Hermansen

Brand Story Telling This talk explores the power of brand story telling some of the techniques that brands should engage with. Sofie is a CMO highly experienced in content marketing […]

Building a Customer-Centric Business: A Three-Step Guide to Achieving Sustainable Success

In today’s fiercely competitive business landscape, customer-centricity is no longer an option but a necessity for sustainable success. To build a customer-centric business, you must follow a carefully crafted roadmap […]