Brand Story Telling Talk by Sofie Hermansen

Brand Story Telling This talk explores the power of brand story telling some of the techniques that brands should engage with. Sofie is a CMO highly experienced in content marketing […]

Building a Customer-Centric Business: A Three-Step Guide to Achieving Sustainable Success

 In today’s fiercely competitive business landscape, customer-centricity is no longer an option but a necessity for sustainable success. To build a customer-centric business, you must follow a carefully crafted […]

Event Review: Brand Leadership Masterminds Copenhagen – 16 Nov 2023

The first Brand Leadership Masterminds Conference in Copenhagen gathered accomplished and ambitious Directors and C-Level Executives both on the stage and in the audience.

Web Analytics Wednesday CPH @ Sep 27, 2023

About Web Analytics Wednesday Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts, data engineers, scientists and marketers who are at the forefront of leveraging online […]

Adobe Analytics Masterclass 30 Sep – 1 Oct 2026

Adobe Analytics Masterclass 30 September – 1 October 2026 Adobe Analytics is regarded as the most mature Digital Analytics solution on the market. However, as an enterprise-grade tool, its countless […]

GA4 Campaign Tracking Masterclass – Steen Rasmussen

Overview Google Analytics 4 opens campaign tracking up to some brand new options and a new way of thinking, but it also increases the demands on the organization.

Data Storytelling Masterclass

Data Storytelling Masterclass Overview Data storytelling is the art of using data to communicate a compelling narrative. It involves transforming complex data sets into meaningful and engaging stories that resonate […]

Event Report: Martech Jam Session Copenhagen 001

Martech Jam Session CPH #1 On 30 August 2023, our first Martech Jam Session in Copenhagen brought together some of Copenhagen’s leading minds in Marketing Technology. From leading global brands, […]

Introducing Eddie May

A Chat with Eddie May, Head of ‘Community 4 Brand’ Section The power of community is being reinvented for brands that understand the deeper value of building brand relationships with […]

Analytics Masterminds 003 20230525 AMMCPH

Analytics Masterminds Analysis to Activation / Empowering Marketing Technology with Data 25 May 2023: Our Brand Analytics Section presented this forum for professionals behind brands who work with data and […]