About Performance Marketing For brands it’s known as this Data-driven approach using digital channels, like ads on social media, search engines or banner ads on websites. Performance marketing is said […]
Trailer Episode: Unveiling ‘The Problem With…’ Podcast About this Podcast Series “The Problem With…” transcends the conventional podcast—it’s a community-driven exploration of challenges and solutions in the ever-evolving landscape of […]
In times of uncertainty and rapid change, today’s brands need to be driven by leaders who are agile, who can evolve with change, in order to stay relevant, survive and […]
Brand Story Telling This talk explores the power of brand story telling some of the techniques that brands should engage with. Sofie is a CMO highly experienced in content marketing […]
In today’s fiercely competitive business landscape, customer-centricity is no longer an option but a necessity for sustainable success. To build a customer-centric business, you must follow a carefully crafted roadmap […]
The first Brand Leadership Masterminds Conference in Copenhagen gathered accomplished and ambitious Directors and C-Level Executives both on the stage and in the audience.
About Web Analytics Wednesday Since 2008, Web Analytics Wednesday Copenhagen has been a premier gathering for analysts, data engineers, scientists and marketers who are at the forefront of leveraging online […]
Adobe Analytics Masterclass 24 – 25 September 2024 Adobe Analytics is regarded as the most mature Digital Analytics solution on the market. However, as an enterprise-grade tool, its countless number […]
Overview Google Analytics 4 opens campaign tracking up to some brand new options and a new way of thinking, but it also increases the demands on the organization.
Data Storytelling Masterclass Overview Data storytelling is the art of using data to communicate a compelling narrative. It involves transforming complex data sets into meaningful and engaging stories that resonate […]
