Tag Archive for: Martech Masterminds

Digital Maturity as a North Star: How DFDS is Unifying Its Marketing and Tech Teams and Stack

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In a planning call for the upcoming Martech Masterminds event, I had the pleasure of speaking with Annika Hallsten, Global Digital Media Manager at DFDS. What began as a routine […]

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Transforming Culture, Commerce, and Strategy Through Data: Lessons from coop.dk’s Coop’s Digital Evolution

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The article was from Peter Boris Kreilgaard’s keynote talk at the Martech Masterminds event, hosted at Saxo Bank. Peter Boris Krielgaard’s journey at coop.dk exemplifies how data-driven decision-making, combined with […]

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