The most inspirational brands are created by visionaries who see an opportunity to provide a product or service to the market, in a way that no other brands are doing. Creating, launching and the ultimate success of a brand is a long and treacherous journey but has the rewards for the customers, company behind the […]
A Wall Street Journal bestselling author, international speaker and advisory board member David’s book “The New Rules of Marketing & PR” sold over 400,000 copies and is now in its 7th edition. His lastest book “Fanocracy: Turning Fans into Customers and Customers into Fans” (co-written by him and his daughter Reiko), reveals the ways brands […]
Anders is an entrepreneurially minded business leader, with experience ranging from starting a new company to portfolio management with Google servicing technology, retail and B2B clients. He is also known for his speaking at events and universities in the areas of data and technology in business.
Influencer marketing has evolved out of the explosion of social media, particularly with Facebook, Instagram and most recently Tik Tok. Some members of these networks have gained the reputation of having expert knowledge or influence from their followers, making these members a channel for brands to influence their product or service.
Jen is a marketing leader with 20+ years experience in the technology sector; driving demand generation initiatives and market awareness for leading technology providers including; Netgear, Trend Micro, webtrends and Tealium.
Emi is a Transformational Coach, helping Senior Leaders and Business Owners to activate the Winning Mindset and enable the most efficient set of skills and strategies for successful transformation on both personal and business levels.
Amazon has and continues to revolutionise commerce. For many Brands, the choice of whether to engage Amazon as an eCommerce channel, is not an easy decision, and the early stages of working with Amazon brings on many more challenges.
Over the last 15 years, Heidi has been at the forefront of brand growth through digital transformation in marketing and eCommerce. Heidi’s drive lies in her innovative thinking, ability to challenge and transform mindset into ‘customer-centric and less in-love with features’.
This webcast discusses the future of organisational transformation in the ‘new normal’. It explores what will be fundamentally different in the ways that brands and organisations innovate and transform their technology, culture and strategy.
The COVID 19 pandemic of 2020 brought on a profound socio-economic impact to the entire world. Not only have businesses been forced to change in their approach but the term customer engagement is quickly evolving with customer expectations shifting, necessitating more intelligent customer interactions.
